The third edition of the Social Media Week, an event that seeks to bring together experts and stakeholders to deliberate on how to use social media as a tool to promote and develop businesses has been slated for September 25 to September 27, 2019.
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This was made known by the organizers at the launching ceremony held at the premise of Multi-choice Ghana on Friday July 26, 2019 in Accra.
The programme which is themed “Stories – with great influence comes great responsibility” aims at examining the growing influence of social media in the development of brands and explore ways of sharing Ghanaian stories on the various social media platforms.
Executive Director of Interactive Digital, Ekow Thompson in his address said “this year, we will seek to explore the various formats of sharing the Ghanaian narrative on social media through a wide range of activities spread across 3 days in the capital city”.
Activities such as masterclasses facilitated by experts in various fields, panel discussions, film screenings, podcast sessions and exhibitions have been lined up to mark the week.
The Silver Bird Cinemas, Accra Mall and Multi-choice office have been designated to host the event that also explores the various formats of sharing the Ghanaian narrative on social media.
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The SMW Accra is an annual weeklong conference and platform that creates and shares ideas, innovations and insights into how social media and technology are changing business, society and culture around the world