Technology has made it easier for people to connect. Everybody is connected to the internet, so it makes sense for...
Digital marketing: How can it take your business to the heights
Digital marketing, as the name suggests, is every form of marketing on an electronic device. There is a slight...
7 Important Things to Keep in Mind When Transitioning Your Physical Business Online
Whether you're transitioning by design or necessity, moving your business into the digital world is a process that...
2019 Social Media Week launched in Accra
The third edition of the Social Media Week, an event that seeks to bring together experts and stakeholders to...
Tips for Landing Your First Digital Marketing Job
It’s not easy for anyone to find their first marketing job. Whether you’re new to the marketing field or fresh out of...
The top three things that employers want to see in your social media profiles
We’ve all heard that potential employers are going to be looking for us on social media. But why do they do it? What...
What Does a Digital Marketer Do?
Digital marketing has its own industry niche where the required qualifications go beyond basic marketing strategies...
Here are the main types of digital marketing you should consider for your business.
Here's a quick rundown of some of the most common digital marketing tactics and the channels involved in each one....
What Is Digital Marketing?
Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage...