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Music Tech

a portal dedicated to music education, digital marketing and all you need to know about music business in the 21st century.

How To Build A Fan Base For Your Music

Learn how to build your fan base. Here are ten tips that will help you boost fan engagement, promote your brand, and increase fans. Building a loyal fan base is essential if you want to be a successful musician. Making great music will only get you so far. You’ll also …

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You can now share music from Spotify to Facebook Stories

Spotify   announced a new way for you to share music with friends (or fans, if you’re an artist) — by way of a new Facebook Stories integration that includes 15-second song previews. Viewers can also optionally tap on the “Play on Spotify” button in the Story to be redirected to the …

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YouTube Changes The Way It Counts Paid Video Views

YouTube is changing up how it counts purchased views. According to the world’s biggest streaming service, the website will “no longer count paid advertising views” in its charts. However, they will still show up in the public view counters – the ones we see directly below video content. Ways to …

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How To Promote Your Music (Part Four)

  MUSICIANS AS ENTREPRENEURS If you’ve ever met a really successful entrepreneur you’ve probably been overwhelmed with their energy and outgoing personality. Not all entrepreneurs are extroverts, but they are all passionate about what they are doing and are eager to spread the word and make connections. Take tips from the …

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How To Promote Your Music (Part Three)


KNOW YOUR AUDIENCE & FOCUS ON YOUR NICHE Where and to whom you market your music can make all the difference. Thriving music subcultures exist in all corners of the world, some huge and sprawling, some small and dedicated. Finding, knowing and exploiting your musical niche is key to your …

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How To Promote Your Music (Part Two)

SURROUND YOURSELF WITH A STRONG TEAM You might prefer the lone-wolf approach to promoting your music, but there can be huge benefits to surrounding yourself with a great team of like-minded people. If you have a team of well-connected individuals who are passionate about your music all working in your …

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